Shane Purnell

Shane Purnell & Ryan Rhoten on The Brand New You Podcast

Ryan Rhoten knows this and you should too. The more time I spend studying communication, the more obvious it is  that we all  need to build a personal platform.  So much of what I talk about sits at the intersection of personal branding, public relations and communication. Because of that, I often find myself as a guest expert on podcasts or being interviewed for my opinions on building a personal platform. Recently I sat down with Ryan Rhoten of the brand-new you…

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Shane Purnell on RTW Nation Podcast

In today’s business environment, even traditional industries like healthcare are being disrupted.  This disruption has also led to incredible opportunities for anyone looking to lead.  Recently Platform Giant Communication founder Shane Purnell visited with Mark Stipc on  RTW Nation, a podcast focused on helping  Australian businesses navigate the WorkCover system more effectively, to discuss how building a personal platform can improve your professional career.  They also discussed how to quickly  establish credibility and how to become an influencer in your profession.…

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Book Cover What Stays in Vegas

Adam Tanner Speaks on the Rise of Personal Data Collection

Through story after story Adam Tanner wove a picture of how data collection works, who’s doing it and why. Using Caesars Entertainment as the poster child for data collection Tanner explained how casinos and other business trade us perks and privileges in exchange for our personal information. Whether it’s a fast pass at an amusement park, free airline miles or a shorter line for the buffet, businesses use a simple system of rewards based operant conditioning to inspires us to stay longer, return sooner and spend more with them.

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