Ryan Rhoten knows this and you should too. The more time I spend studying communication, the more obvious it is  that we all  need to build a personal platform.  So much of what I talk about sits at the intersection of personal branding, public relations and communication. Because of that, I often find myself as a guest expert on podcasts or being interviewed for my opinions on building a personal platform. Recently I sat down with Ryan Rhoten of the brand-new you…